Creating a recognizable and trustworthy brand for a tourism company.
Focused on clarity, consistency and visibility across digital and physical touchpoints.
The website was designed to clearly present BlueTours’ services and experiences, with a focus on structure, visual clarity and ease of use for international visitors. The layout helps users quickly understand the offering and supports trust and conversion.
The visual identity was extended beyond the website into physical brand assets, including the tour vehicle design. This ensured consistent recognition and visibility both online and on location.
